Tapcheck is a Fintech app that provides employees with early access to their earnings. Our founders have over 40 years of Human Resource and Payroll experience that has built a solution to bridge the gap for employees living paycheck to paycheck. We are on a mission to improve financial wellness for the American workforce.
Tapcheck is currently hiring a Digital Marketing Director to grow our team. We are looking for a candidate to plan, develop, implement, and manage the overall digital marketing strategy. The position requires an individual who is able to develop, initiate, track, and optimize a long-term marketing campaign as well as advertising and marketing solutions across all digital channels. If you’re dedicated and ambitious, Tapcheck is an excellent place to grow your career.
Identify trends and insights and generate a promotional strategy for each platform
Plan, implement, and update life cycle marketing campaigns, track A/B and multivariate tests
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI)
Create, manage, and execute highly effective, profitable integrated marketing strategies and plans including SEO, affiliate, email, and social influence
Manage on-page and off-page SEO efforts by optimizing content, overseeing reports, conducting regular SEO audits for core keywords
Advance the corporate image and brand both internally and externally
Bachelor’s degree in business, marketing, or related field.
Master’s degree with an emphasis in marketing.
Digital marketing (3 years)
Audience targeting research (2 years)
SEO (3 years)
Strong analytical skills and data-driven thinking (2 years)
Email campaigns (2 years)
Advanced experience with web content management and digital marketing tools to optimize marketing using platforms such as Google Analytics, CRM tools, Mailchimp, etc.