Global Payments Inc.
Prague, Czechia
Description Summary of This Role Develops and implements the strategy for marketing of assigned products/product line; ensures it aligns with the overall product marketing strategy and commercialization framework. Manages all product marketing efforts to develop product messaging and positioning. Builds messaging, tools and supporting programs that drive client adoption of TSYS products. Manages execution of go-to-market, positioning and communications strategies for TSYS products and services. Collaborates with corporate marketing, sales and product leadership to maximize the impact of product deliveries and increase speed to revenue. What Part Will You Play? Develops and implements an effective product marketing plan for the most complex and unique products/product line, to showcase the value of TSYS products and capabilities in target markets. Develops and implements a detailed communications plan; ensures that messaging is clearly defined and consistently...