ING
Brussels, Belgium
Your role We are looking for a motivated Customer Journey Expert to join our Digital Aftersales team , where you will play a key role in strengthening and growing ING’s investments franchise. You will focus on optimizing the post-sales experience of our investors, driving engagement, satisfaction, and commercial growth. Your Key Responsibilities As a Customer Journey Expert, you will: Continuously improve post-sales investment customer journeys, leveraging customer activation, cross-sell, and upsell opportunities Contribute to overall sales targets by growing the number of active investors and strengthening our investment franchise Design and implement actions to reduce churn within our existing investor base, using predictive models and churn signals Develop initiatives to improve NPS and overall customer satisfaction among investors Use customer and digital analytics to identify improvement areas and growth opportunities Support change management and drive...