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12 product marketing lead jobs in Sofia

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Sofia product marketing lead
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Full time  (12)
TBI Bank
11/09/2026
Full time
Senior Marketing Technology & Measurement Expert
TBI Bank Sofia, Bulgaria
Join the best bank to work for in Bulgaria* Who we are: Do you want to join a well-established bank with a start-up culture? No, we’re not joking! At tbi , we have been one of the most dynamic banks in the region for years, and we continue to grow fast. We combine a strong track record with the energy and pace of a start-up - always looking for better ways to do things, always moving forward. It's all about our people . Our team is made up of brave, passionate and caring people who don’t just want to follow the same path – we want to transform into mobile-first, state-of-the-art lifestyle ecosystem. Our colleagues love working here – 70% of them would recommend tbi as an employer to their friends and family. Our people are engaged in challenging and meaningful work, inspired to grow their potential and career, encouraged to learn and empowered to take decisions. That’s not corporate babble, it’s what our people say. Do you want to...
ActivTrades
31/08/2026
Full time
PPC Specialist
ActivTrades Sofia, Bulgaria
ActivTrades is a global financial broker empowering traders since 2001. We provide access to over 1,000 financial instruments, including forex, stocks, indices, and commodities, supported by advanced technology and strong client service. We are currently expanding our marketing team and are looking for a PPC Specialist to drive paid acquisition growth and optimize performance marketing campaigns across multiple channels. What You'll be Doing Plan, execute, and optimize digital campaigns (acquisition, awareness, lead generation) across Google Ads, Meta, and other paid channels - including Search, PMAX, and App campaigns Own full-cycle PPC account management: setup, optimization, tracking, and performance reporting Conduct product, category, and competitive analysis across markets and channels Run A/B tests across ads, creatives, audiences, and landing pages Manage ad budgets efficiently across platforms, balancing profitability, scale, and growth Collaborate with design...
TBI Bank
12/08/2026
Full time
Consumer Insights Manager
TBI Bank Sofia, Bulgaria
Join the best bank to work for in Bulgaria* Who we are: Do you want to join a well-established bank with a start-up culture? No, we’re not joking! At tbi , we have been one of the most dynamic banks in the region for years, and we continue to grow fast. We combine a strong track record with the energy and pace of a start-up - always looking for better ways to do things, always moving forward. It's all about our people . Our team is made up of brave, passionate and caring people who don’t just want to follow the same path – we want to transform into mobile-first, state-of-the-art lifestyle ecosystem. Our colleagues love working here – 70% of them would recommend tbi as an employer to their friends and family. Our people are engaged in challenging and meaningful work, inspired to grow their potential and career, encouraged to learn and empowered to take decisions. That’s not corporate babble, it’s what our people say. Do you want to...
Nexo
05/08/2026
Full time
Motion Designer
Nexo Sofia, Bulgaria
Driving the next generation of wealth. Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth - dynamic, accessible, and designed for a new generation of forward-thinking investors. But technology alone doesn’t drive progress. People do. We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics. What makes Nexo different? We shape industry trends. We rethink how wealth works and build solutions that reflect that belief. That requires a certain kind of person. You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring...
Tide
31/07/2026
Full time
Product Design Lead (Payment Services)
Tide Sofia, Bulgaria
About Tide At Tide, we help SMEs save time and money in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions, from invoicing to accounting. Tide is transforming the small business banking market and now supports over 2 million members globally across the UK, India, Germany and France. Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data driven decisions to serve our mission: to help SMEs save time and money so they can get back to doing what they love. Tide Facts Tide is available for UK, Indian, German and French SMEs Over 2 million members: 900,000 UK and 1,100,000 in India and growing rapidly Over $300 million raised in funding Over 2,800 Tideans globally Recognised with Great Place to Work certification three years in a...
Nexo
21/07/2026
Full time
Product Manager
Nexo Sofia, Bulgaria
Driving the next generation of wealth. Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth - dynamic, accessible, and designed for a new generation of forward-thinking investors. But technology alone doesn’t drive progress. People do. We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics. What makes Nexo different? We shape industry trends. We rethink how wealth works and build solutions that reflect that belief. That requires a certain kind of person. You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring...
Trading 212
18/09/2026
Full time
Procurement Specialist
Trading 212 Sofia, Bulgaria
Our mission is to enable everyone to build wealth We reinvent how trading and investing work by creating exceptional products people love. Fostering a culture of excellence and high velocity is the key to our success. Тoday, we serve over 6 million clients, with more than €30 billion in assets under management - a testament to the scale and trust we’ve built in just a few years. We're looking for a Procurement Specialist to join our Procurement team reporting to the Head of Procurement. In this role, you'll support sourcing, vendor management and contract administration across the business, helping ensure we buy well, manage supplier relationships effectively, and keep spend under control. This is a hands-on role for someone who enjoys detail, structure and working across multiple stakeholder groups. You'll be the day-to-day contact for procurement requests, from initial sourcing through to contract renewal. What You'll Do Manage end-to-end procurement requests,...
Credissimo
10/09/2026
Full time
Customer Success Manager
Credissimo Sofia, Bulgaria
Main Responsibilities: Build and prioritize the end to end client success roadmap across web,app,email,push, in-app, sms, viber and telemarketing touchpoints Map the critical moments from web session start to application drop off and approval trought repayment, repeat use and reactivation, design the automated and triggered journeys that move customers to the next valuable state or action  Set eligibility, suppression, frequency and channel policies using customer behaviour, value, risk and consent signals, while protecting the customer trust Translate lifecycle opportunities into business cases, monitor funded contracts, revenue, repeat rate, reactivation and channels cost – not opens and clics  Work with App, Web, Brand and Content, Client Service, Communications, Product, Data, Legal and IT teams to improve both the message and the customer experience Define business and data requirenments with technical owners, ensure events, triggers, integrations,...
ActivTrades
24/08/2026
Full time
Head of Institutional Business
ActivTrades Sofia, Bulgaria
About us: ActivTrades is a global financial broker empowering traders since 2001. We provide access to over 1,000 financial instruments, including forex, stocks, indices, and commodities, supported by advanced technology and strong client service. We are seeking an experienced and commercially driven Head of Institutional Business to lead the growth of our global institutional offering. This is a strategic leadership role responsible for developing institutional client relationships, driving revenue growth, expanding partnerships, and enhancing our institutional trading solutions. You will work closely with senior stakeholders across Sales, Marketing, Risk, Compliance, Operations, and Technology to deliver best-in-class services for institutional and professional clients. Please note: Occasional international travel will be required for client meetings, industry events, and visits to Group offices. Responsibilities: Develop and execute the institutional business...
Tide
05/08/2026
Full time
Business Development Executive - French Speaking
Tide Sofia, Bulgaria
About Tide At Tide, we help SMEs save time and money in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions, from invoicing to accounting. Tide is transforming the small business banking market and now supports over 2 million members globally across the UK, India, Germany and France. Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data driven decisions to serve our mission: to help SMEs save time and money so they can get back to doing what they love. Tide Facts Tide is available for UK, Indian, German and French SMEs Over 2 million members: 900,000 UK and 1,100,000 in India and growing rapidly Over $300 million raised in funding Over 2,800 Tideans globally Recognised with Great Place to Work certification three years in a...
Nexo
28/07/2026
Full time
Marketing Operations Specialist
Nexo Sofia, Bulgaria
Driving the next generation of wealth. Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth - dynamic, accessible, and designed for a new generation of forward-thinking investors. But technology alone doesn’t drive progress. People do. We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics. What makes Nexo different? We shape industry trends. We rethink how wealth works and build solutions that reflect that belief. That requires a certain kind of person. You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring...
Experian
21/07/2026
Full time
Problem Manager
Experian Sofia, Bulgaria
Company Description Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to accomplish their financial goals and help them save time and money. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments. We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com. Job Description As part of the wider ITSM Problem Management team you will...
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